The strategic role of Amazon Cloud as a Cloud Hosting Provider

Who knew that an online book store will be changing the traditions of computing? Not just Amazon is the pioneer of bringing cloud to public but Amazon cloud hosting is also setting a trademark for the rest.

Where it all begin?

Though cloud computing was coined in 1996, it took almost 10 years to full release of Amazon cloud hosting. Amazon Cloud Web Hosting Services (AWS) was the first product in the line of Amazon cloud web hosting based on utility computing. Before that network based computing was there in big enterprises but was not available to external consumers. But through Amazon cloud hosting and different services offered inside AWS, anyone from an individual’s, SMBs to large corporations can get the advantages of cloud without setting up their own infrastructure. The only problem they face is managing their cloud server which too is resolved by the management service companies giving out Amazon managed hosting.

The role of Amazon Cloud Hosting:

Amazon as for now controls over 70% of the cloud market and the reason is simple. Though the company has recently faced outage thrice last year, for small businesses it has made life quite easier. Now they don’t have to create their own networks and they can easily work in collaboration from anywhere around the world. Many startups like Cue, Instagram, Edx utilized Amazon cloud hosting and saved themselves from hiring networking experts and considerable hardware. If it weren’t AWS, initiating these startups would have been impossible as heavy investments would have required.

Not just that, the foot prints Amazon is leaving in cloud computing is forcing other computing giants to come in competition. Google Cloud and Microsoft Azure are both similar to Amazon cloud hosting. As this competition is growing up, new possibilities in cloud computing are being explored providing more benefits to the end user.

Creating new businesses:

On one hand Amazon cloud is helping startups make their dreams possible on the other hand the cloud company itself is creating new businesses. Amazon managed hosting providers can be taken as an example who provide application and infrastructure management. Though Amazon provides management tools like Amazon Cloud Watch and AWS Management Console (AWS Console) but these managing providers do the extra job. They make sure that your data is well backed up and your cloud is optimized for maximum performance.